The Other Women’s March: 2018’s Unprecedented Surge of Female Candidates https://t.co/3Lszj7rQbY
New Harvard @HarrisPoll: Majority oppose shutting down government over #DACA provision https://t.co/DZh5RSKaxXhttps://t.co/Hbgcesune1
RT @HarrisPoll: #HarvardHarrisPoll: Trump job approval hovers near low point - latest Harvard- @HarrisPoll #politics @Mark_Penn https://t.…
A Year Ago, They Marched. Now a Record Number of Women Are Running for Office - TIME https://t.co/Y7Oamkt3fk
Berlin’s transport authority and Adidas release a pair of sneakers that doubles as a train pass - The Verge https://t.co/RdXLH3j8fx
Latest @HarrisPoll finds 15% of Americans ONLY drink bottled water & 63% said bottled water is among their “most pr… https://t.co/wAmAfV5wTb
RT @BrianLehrer: Today if MLK were alive he “would be weeping and angry. He would not sit by and abide and he wouldn’t let you abide,” says…
Facebook’s startling new ambition is to shrink - The Verge https://t.co/NAM8ZOEcVE
Making The Case That Discrimination Is Bad For Your Health - NPR https://t.co/goHp4aigz5
Exclusive networks of teens are making thousands of dollars by selling retweets. https://t.co/SC4OTrWKFs
How to Succeed in Business? Do Less - The Wall Street Journal https://t.co/oWwDIuj0pg
#SelfDriving cars take over #CES2018 as more tech companies join the market (https://t.co/WIZsFdpMJY @CNBC ) but… https://t.co/7OQHmqDUOu
Facebook announces sweeping changes to the newsfeed that maximizes content for meaningful interaction #techhttps://t.co/o5MvlRcnC7
New insights from the @LinkedIn / @HarrisPoll survey on the meaning of #success - #InitTogether https://t.co/cHpBQZF9DF
Which Online Platforms Do Americans Want To Fuel and Kill in 2018? Find out from the latest @HarrisPoll on… https://t.co/VUhXo7cq1d
Articles
Strategy& Business: The Trouble with Brands

Most consumer brands are not creating value. The exceptions share a set of “energized” attributes that companies can identify and exploit.

Many companies that produce goods and services for consumers face a serious dilemma — quite apart from the effects of the current global economic downturn. For at least the past five years, the tried-and-true formulas to boost the sales and market shares of brands have been becoming increasingly irrelevant and have been losing traction with consumers. Globally, the aggregate value of brands to consumers has been falling steadily, and this decline began well before the recent slump in stock prices.

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