Check out the latest article in my newsletter: America This Week: Racism Denial, Gen Z Salary Skepticism, and Compa… https://t.co/8TpWRbICRq

RT @usnews: .@johngerzema, CEO of The Harris Poll, presents @usnews / @HarrisPoll survey findings on the state of economic equity in Americ…

America This Week @HarrisPoll #podcast @LibbyG and I discuss what #advertisers should know about @Twitter users bef… https://t.co/cHHzq0t2aE

RT @CalHospitals: Join @reginabenjamin @darrenwalker @MTorresSpringer @johngerzema and others Nov 16 for The State of Equity in America. Th…

Our talk, "Not What You Think" #ForbesCMO summit on underlying values in today's marketing trends https://t.co/uaMoES2QX8 @Forbes

New @HarrisPoll @USATODAY data show only (51%) of frequent @Twitter users and (36%) of account holders are likely t… https://t.co/dfkqTk6tR2

@LibbyG and I enjoyed presenting @ForbesCMO Summit in Miami. Incredible speakers yesterday and today. Thanks,… https://t.co/y2CZQmcsRb

Check out the latest America This Week newsletter: Middle-Class Wealth Boom Ends, HR Jumps The Shark, Women Feel Di… https://t.co/qbjWHImMxa

America This Week podcast from @HarrisPoll. In this episode @LibbyG and I discuss #genz love of… https://t.co/mOlx4ul994

The American #middleclass is facing the biggest hit to its wealth in a generation going into the #MidtermElections… https://t.co/2dAlvq4DbY

Check out the latest article in my newsletter: America This Week: Stress is a Public Health Crisis, An Office Revol… https://t.co/EfayLW8Kbf

Check out @HarrisPoll America This Week: The @CVSHealth taking on the Pink Tax, Riding a Red Wave, The Population B… https://t.co/8wIfhUpkuw

RT @CEOatNKF: If you want to better understand consumer and business sentiments, and how this might drive decisions, check out this podcast…

Check out the latest article in my newsletter: America This Week: Gaming The Fed, Billboards Go Social, Gen Z Doesn… https://t.co/XDwUV0HWVY

RT @reneegosline: Responsible AI & marketing appear contradictory but they’re both important for digital transformation. Many emphasize rem…

Books

The Athena Doctrine How Women (and the Men who Think Like Them) Will Rule the Future

BooksWe live in a world that’s increasingly social, interdependent and transparent. And in this world, feminine values are ascendant. As John Gerzema and Michael D’Antonio’s proprietary survey of 64,000 people around the world shows,...

Spend Shift How the Post Crisis Values Revolution is Changing the Way We Buy, Sell, and Live

BooksIn Spend Shift, John Gerzema, world-renowned expert on consumer values, and Pulitzer prizewinning author Michael D’Antonio document the rise of a vibrant, values-driven post-recession economy. To tell the story of this movement, the authors...

The Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It

BooksCompanies today face a dilemma in marketing. The tried-and-true formulas to create sales and market share behind brands are becoming irrelevant and losing traction with consumers. In this book, John Gerzema and Ed LeBar offer credible evidence--drawn...

Best Countries Defining Success and Leadership in the Twenty-First Century

BooksBased on a proprietary study conducted in partnership with U.S. News and Wharton, Best Countries investigaes what it takes for countries to lead today. The findings reveal a departure from traditional definitions of power - banks and tanks - and a...