Check out @collaborata's new blog post where I share my thoughts on collaboration and more. https://t.co/hwnCGhfLzM
RT @collaborata: Read what noted brand expert @johngerzema of @BAVConsulting says about the presidental candidates and collaboration: https…
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Live Streaming Breaks Through, and Cable News Has Much to Fear, via @nytimes https://t.co/q7iFQtEy31
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The Athena Doctrine

How Women (and the Men who Think
Like Them) Will Rule the Future

We live in a world that’s increasingly social, interdependent and transparent. And in this world, feminine values are ascendant. As John Gerzema and Michael D’Antonio’s proprietary survey of 64,000 people around the world shows, traditionally feminine leadership and values are now more popular than the macho paradigm of the past. The most innovative among us are breaking away from traditional structures to be more flexible, collaborative and nurturing. And both men and women from Medellin to Nairobi are adopting this style, which emphasizes cooperation, long-term thinking, and flexibility. Informally, and in countless ways, they are following the Athena Doctrine, named after the Greek Goddess, the warrior whose strength came from wisdom and fairness. All over the world, people are deploying feminine thinking and values to make their lives, and the world, better.

You can also see more about the data and interviews in the book here.

 

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