RT @WSJ: More than three-quarters of Americans want government agencies to get a warrant before they can access location data on their digi…
RT @axios: About one-third of Americans say they're likely to ignore health officials' warnings about the risks of getting together for Tha…
Check out the latest article in my series: America This Week: Small Turkeys, Vaccine Bribes, Needles To Fly, More S… https://t.co/NwVNffNUiP
Check out the latest article in my series: America This Week: Moderate Men, Remote Working, Verified Vaccines, Coll… https://t.co/RgCSHKKqx8
RT @ANACMOMasters: #CMOs need the research-based insights provided by @HarrisPoll and @Harvard's Center for American Political Studies to i…
Check out the latest article in my series: America This Week; Vaccines, Tech, Thanksgiving Bubbles, Trump in 2024 ,… https://t.co/FfbnGbf3Lp
Check out the latest article in my series: America This Week: On Things Other Than The Election https://t.co/cvcPiY6Ece via @LinkedIn
RT @techonomy: “It’s a scary time,” says @johngerzema of @HarrisPoll. “We’ve had this constant level of fear–in the mid-70% range, across t…
Propane heaters are the new toilet paper: Retailers report huge increase in sales for heaters and fire pits https://t.co/NX6oJ769Nu
Check out the latest article in my series: America This Week: Black-Owned Business Boom, COVID Surge, Vaccine Skept… https://t.co/IVRP3pb6hs
RT @ANACMOMasters: @johngerzema, thank you and @HarrisPoll for grounding the #GrowthSummit pre-show with useful insights. We're glad you're…
RT @techonomy: We're excited to announce a partnership with the @HarrisPoll on a #HealthandWealth of America index! Thanks to @RayDay and @…
RT @YourOAAA: Thanks to @HarrisPoll & @johngerzema for joining us for today's webinar discussing the new consumer research study. Did you…
RT @CurtisSChin: "55% of people globally say they trust companies more than government to find solutions to #COVID19." ~@johngerzema of @Ha
RT @ANACMOMasters: @HarrisPoll Live from the Summit Pre-Show This is our time to turn a moment into a movement. @ANAmarketers @Cannes_Lions
Spend Shift

How the Post Crisis Values Revolution is Changing the Way We Buy, Sell, and Live

In Spend Shift, John Gerzema, world-renowned expert on consumer values, and Pulitzer prizewinning author Michael D’Antonio document the rise of a vibrant, values-driven post-recession economy. To tell the story of this movement, the authors travel to large cities and small towns across eight bellwether states, to examine the value shifts sweeping the nation. Through in-depth observation, proprietary data from Young & Rubicam, and interviews with experts, the authors analyze the changing consumer psyche, document the five shifting values and consumer behaviors that are remaking America and the world, and explain what it means to businesses and leaders. -Explores a movement in society where the majority of American consumers are embracing both value and values -Shows how post-crisis consumer expectations and behaviors will drive business decisions -Draws on interviews with CEOs and entrepreneurs to reveal how companies like Ford and Etsy are reconnecting with the post-crisis consumer Compelling and insightful, Spend Shift is essential reading for anyone interested in how values are changing and how businesses can connect with consumers after the recession.

Spend Shift is a Wall Street Journal best-seller, a Washington Post best-seller and was one of Fast Company's Best Business Books of 2010. 

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