In @HarrisPoll Weekly Insight fielded September 10 - 12, 2020, we poll Americans on the wildfires, Gen Z and COVID-… https://t.co/gYgAH1QrD8
Check out the latest article in my series: This Week in America: Wildfires and Climate Change, Back to School, Holl… https://t.co/XHPPrzViSE
Our piece today in @HarvardBiz on how to make the co-CEO role work. Cover more ground, get more done, and do it tog… https://t.co/9blckWlRBA
Check out the latest article in my series: This Week in America. Vaccines, New Movies, WFH and CV-Stress… https://t.co/mUatf8tnoW
Check out the latest article in my series: America This Week: NBA and Social Justice, TikTok and Walmart, 'Work… https://t.co/CpnGD1njaC
Check out the latest article in my series: America This Week: The Post Office War, Time’s up for TikTok?, Gen Z Soc… https://t.co/t4L45I65wK
Check out the latest article in my series: America This Week: Unemployment Benefits, Stress, Big Tech, Reinventing… https://t.co/r3xIR5Aj8M
We launched our @axios @HarrisPoll 100 Corp Rep survey: Clorox, Hershey's, Amazon, Publix and General Mills top 5;… https://t.co/N5FTXe0FiG
RT @YahooFinance: Highlight: @HarrisPoll CEO @JohnGerzema on the top consumer brands: "Values and ethics really matter. The top-performing…
RT @ethisphere: Consumers are reporting more positive sentiment toward nearly every industry during the #COVID19 crisis and #BLM movement.…
New @HarrisPoll: Two-thirds of Americans (66%) say they support a national holiday for #Juneteenth @USATODAYhttps://t.co/W177Gh8Tpf
RT @TriNet: TriNet SVP/CMO/CCO @mendenhallma and @HarrisPoll CEO @JohnGerzema break down the latest on our #survey results about the state…
RT @darrenrovell: JUST IN: New @HarrisPoll in that reflects that 9% of the general population has a negative feeling towards Nike. Was 17%…
RT @darrenrovell: After Kaepernick ad in 2018, 21% of people representative of the general population said to @HarrisPoll they would boycot…
We @theharrispoll went back to repeat a poll we conducted in 2018 of the @Nike @Kaepernick7 ad and it reveals how A… https://t.co/zHiOCMTcE2
Spend Shift

How the Post Crisis Values Revolution is Changing the Way We Buy, Sell, and Live

In Spend Shift, John Gerzema, world-renowned expert on consumer values, and Pulitzer prizewinning author Michael D’Antonio document the rise of a vibrant, values-driven post-recession economy. To tell the story of this movement, the authors travel to large cities and small towns across eight bellwether states, to examine the value shifts sweeping the nation. Through in-depth observation, proprietary data from Young & Rubicam, and interviews with experts, the authors analyze the changing consumer psyche, document the five shifting values and consumer behaviors that are remaking America and the world, and explain what it means to businesses and leaders. -Explores a movement in society where the majority of American consumers are embracing both value and values -Shows how post-crisis consumer expectations and behaviors will drive business decisions -Draws on interviews with CEOs and entrepreneurs to reveal how companies like Ford and Etsy are reconnecting with the post-crisis consumer Compelling and insightful, Spend Shift is essential reading for anyone interested in how values are changing and how businesses can connect with consumers after the recession.

Spend Shift is a Wall Street Journal best-seller, a Washington Post best-seller and was one of Fast Company's Best Business Books of 2010. 

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