Mark’s advice to marketers on #MicrotrendsSquared this week at Cannes: “Become your own dedective: Interrogate the… https://t.co/TpR6HGs3be

Archaeologists Just Sifted Through the Woodstock '69 Festival Field https://t.co/V1OKsm4nFq

RT @rosmith11: The scientific controversy over whether #GamingAddiction is a disease—or a symptom @WHO @BPSOfficial @NJMSDeansOffice @theES…

RT @BrianLehrer: ICYMI: We wrapped up our series on The Eights by taking a look at what divides Americans in 2018 (and what may unite in 20…

The Glamorous Grandmas of Instagram - The New York Times https://t.co/rnPkKJKQ1f

Tune in now to @WNYC: @BrianLehrer wraps up the "The Eights" series on culture wars in America with new research fr… https://t.co/V6vgXFfp8G

RT @OathForGood: So glad to bring together @Oath and our partner @GirlUp in #Cannes this week! #OathforGood #Cannes2018 https://t.co/QluxuJ…

New @HarrisPoll Survey in Partnership with @WNYC & @BrianLehrer Reveals What Unites & Divides Americans in 2018 https://t.co/eWpvEUalqC

Amazing @GirlUp panel with @weareTFQ @oath #cannes2018 @harrispoll https://t.co/YNjlfmredL

RT @BrianLehrer: ICYMI: Hear the results from our survey with @HarrisPoll as we look at what unites Americans based on those findings with…

RT @HarrisPoll: Gender Equality & Female Leadership Take Center Stage At #CannesLions w @HarrisPoll CEO @johngerzema, @stagwellgroup Presid…

RT @BrianLehrer: Tune in now as we wrap up The Eights series with the results of a survey we produced with the @HarrisPoll! https://t.co/JE…

Goodbye, Denver Post. Hello, Blockchain. via @NYTimes https://t.co/imkB3A5kMx

RT @HarrisPoll: .@Mark_Penn's new book Microtrends Squared says "Second-Fiddle Husbands" is a micro-trend with big impact. @HarrisPoll & @w…

RT @HarrisPoll: Gender equality research from the @HarrisPoll & @weareTFQ proves that it's time to rewrite the rules: Over 9 in 10 American…

Presentations

The Athena Doctrine

How Women (And the
Men Who Think Like them)
Will Rule the Future

Presentations

World Economic Forum Annual Meeting Davos: Introducing Best Countries

John presented the findings of the proprietary Best Countries study, released in partnership with U.S. News & Wharton, at the World Economic Forum Annual Meeting in Davos. View the full rankings here, as well as the eBook he co-authored with Wharton Professor David Riebstein.

The Athena Doctrine Study

This research was conducted for our book, The Athena Doctrine. Thirteen countries were surveyed among 64,000 people in nationally-representative samples in November of 2012. Survey conducted by John Gerzema, BAV Consulting, WPP Group PLC. Countries that were researched represent 65% of global GDP and include Brazil,...

John's Media Appearances

As a well-known thought-leader, John Gerzema has spoken at conferences around the world and been featured on television networks such as Bloomberg and Fox Business. To watch some highlights from John's past appearances, please watch the short video below. If you are interested in having John speak at an event for...

TEDx: The Post-Crisis Consumer

Watch John's TEDx speech on the post-crisis consumer

Ask John to Speak

John Gerzema is a pioneer in the use of data to identify social change and help companies anticipate and adapt to new interests and demands. A best-selling author, columnist, speaker and social strategist, his books have appeared on “best of” lists at Fast Company, Inc., and The Week Magazine. His research...