Check out the latest article in my series: America This Week: Maskless Angst, Science is Back, Climate Finances, Jo… https://t.co/73eu3ZnTjR
RT @Mark_Penn_Polls: TUNE IN NOW! @sarafischer & @AxiosNick are unpacking the @Axios @HarrisPoll 2021 rankings, featuring Harris Poll CEO @…
RT @axios: WATCH: @sarafischer and @axiosnick reveal which brands have become America's favorites and how the past year has impacted their…
RT @axios: TOMORROW @ 12:30pm ET: @sarafischer and @axiosnick are joined by @HarrisPoll CEO @johngerzema, @stagwellgroup’s @rayday and @mar
Check out the latest article in my series: America This Week: The Great Un-Masking, Pandemic Pets, Fewer Kids, More… https://t.co/tk7oY852hZ
RT @axios: WEDNESDAY: Join us for a chat about America's biggest brands' reputations on Twitter Spaces, with @sarafischer, @lachlan, @inafr
RT @JFrusci: After the event, join us for a Twitter Spaces chat about America’s biggest brands’ recognition/reputation, with @sarafischer,…
Check out the latest article in my series: America This Week: Special Edition: Corporate Reputation Results… https://t.co/faYHj6D2yu
Check out the latest article in my series: America This Week: Procrastinators, Dose-Skippers, Anti-Laxxers, and The… https://t.co/R6DIVEFtZy
Check out the latest article in my series: America This Week: Vaccine Hoarding, J&J's Pause, Revenge Travel… https://t.co/1h7VbXiUpb
RT @NateSilver538: This poll gets at an important point. It's not that the J&J pause necessarily increases vaccine hesitancy in the populat…
Check out the latest article in my series: America This Week: Travel Guidelines, Millennials in Debt, Autonomous An… https://t.co/GUHReNeA7n
Check out the latest article in my series: America This Week: Vaccine Passports, Gen Z Anti-vaxxers, Mortgaged Mill… https://t.co/5ObQcg60ek
Check out the latest article in my series: America This Week: Peak Vaccine, Too Much Moneyball, Housing Blues, and… https://t.co/WyaGo3NsIh
Check out the latest article in my series: America This Week: Is it Over Yet? Asian-American Violence, Middle-Aged… https://t.co/GhriKuveAL
Articles
Athena @SXSW: Three Skills of the Athena Leader

Being an entrepreneur is bad for you. The stress, the hours, the junk food and the lack of exercise will take their toll on even the most upbeat and energetic of us. So how do you navigate this gauntlet of physical, emotional and health challenges to lead your company to success?
In the past, those praised for their leadership tended to be commended on their relentless nature and independent thinking while being forgiven their aggressiveness and excessive pride. This behavior was explained since it was their life’s work, and that passion is where they derived their energy to keep going. When playing in such a high-octane environment, sometimes it taking a big risk (or gamble) was the only option to take the business to the next level; when it worked, the leaders are praised for their vision.
Yet as technology matures in the context of tougher economic conditions perhaps the current (and future) group of entrepreneurs would benefit from a different leadership model. As the (social) network economy matures, it’s becoming much more difficult to create the game-changing app or service that will deliver instantly huge valuations. In order to be successful in today’s world, we believe that there needs to be a shift away from “conventional leadership traits” like aggressive risk-taking and independent thinking, which are predominately masculine traits, and instead integrate feminine traits like patience, empathy, flexibility and collaboration. These traits can help to unlock sustainable, measured growth opportunities by taking a long-term view on company valuation.
In any case, encouraging leaders to open up and build teams around a collaborative culture by sharing their power will benefit all entrepreneurs. By focusing on incorporating feminine traits, traits that women are naturally inclined to use in their professional lives, we may foster the rise of more female entrepreneurs, and that would benefit us all.
Without further ado, here is a list of three skills of the Athena leader (that are also good for you):
 
1. Collaboration - The ability to make the whole more than the sum of the parts is essential to early stage companies where problems are many and resources are few.
2. Empathy - There is only so much data. Understanding consumers' desires and aspirations is a powerful way to guide product development. Founders and CEOs need to learn to trust their instincts.
3. Flexibility – It’s rare that your ideas will turn out the way you envisioned them. The ability to adapt the hypothetical to the day-to-day reality is critical to making your vision come to fruition.
 
The Athena Doctrine: Rise of Feminine Values
Sunday March 10 - 3:30-4:30PM
Austin Convention Center, Room 10AB
More info
See you there!

Comments