Check out the latest article in my series: America This Week: Maskless Angst, Science is Back, Climate Finances, Jo… https://t.co/73eu3ZnTjR
RT @Mark_Penn_Polls: TUNE IN NOW! @sarafischer & @AxiosNick are unpacking the @Axios @HarrisPoll 2021 rankings, featuring Harris Poll CEO @…
RT @axios: WATCH: @sarafischer and @axiosnick reveal which brands have become America's favorites and how the past year has impacted their…
RT @axios: TOMORROW @ 12:30pm ET: @sarafischer and @axiosnick are joined by @HarrisPoll CEO @johngerzema, @stagwellgroup’s @rayday and @mar
Check out the latest article in my series: America This Week: The Great Un-Masking, Pandemic Pets, Fewer Kids, More… https://t.co/tk7oY852hZ
RT @axios: WEDNESDAY: Join us for a chat about America's biggest brands' reputations on Twitter Spaces, with @sarafischer, @lachlan, @inafr
RT @JFrusci: After the event, join us for a Twitter Spaces chat about America’s biggest brands’ recognition/reputation, with @sarafischer,…
Check out the latest article in my series: America This Week: Special Edition: Corporate Reputation Results… https://t.co/faYHj6D2yu
Check out the latest article in my series: America This Week: Procrastinators, Dose-Skippers, Anti-Laxxers, and The… https://t.co/R6DIVEFtZy
Check out the latest article in my series: America This Week: Vaccine Hoarding, J&J's Pause, Revenge Travel… https://t.co/1h7VbXiUpb
RT @NateSilver538: This poll gets at an important point. It's not that the J&J pause necessarily increases vaccine hesitancy in the populat…
Check out the latest article in my series: America This Week: Travel Guidelines, Millennials in Debt, Autonomous An… https://t.co/GUHReNeA7n
Check out the latest article in my series: America This Week: Vaccine Passports, Gen Z Anti-vaxxers, Mortgaged Mill… https://t.co/5ObQcg60ek
Check out the latest article in my series: America This Week: Peak Vaccine, Too Much Moneyball, Housing Blues, and… https://t.co/WyaGo3NsIh
Check out the latest article in my series: America This Week: Is it Over Yet? Asian-American Violence, Middle-Aged… https://t.co/GhriKuveAL
Spend Shift

How the Post Crisis Values Revolution is Changing the Way We Buy, Sell, and Live

In Spend Shift, John Gerzema, world-renowned expert on consumer values, and Pulitzer prizewinning author Michael D’Antonio document the rise of a vibrant, values-driven post-recession economy. To tell the story of this movement, the authors travel to large cities and small towns across eight bellwether states, to examine the value shifts sweeping the nation. Through in-depth observation, proprietary data from Young & Rubicam, and interviews with experts, the authors analyze the changing consumer psyche, document the five shifting values and consumer behaviors that are remaking America and the world, and explain what it means to businesses and leaders. -Explores a movement in society where the majority of American consumers are embracing both value and values -Shows how post-crisis consumer expectations and behaviors will drive business decisions -Draws on interviews with CEOs and entrepreneurs to reveal how companies like Ford and Etsy are reconnecting with the post-crisis consumer Compelling and insightful, Spend Shift is essential reading for anyone interested in how values are changing and how businesses can connect with consumers after the recession.

Spend Shift is a Wall Street Journal best-seller, a Washington Post best-seller and was one of Fast Company's Best Business Books of 2010. 

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